Is the goal to build a global business an over-ambitious one? Not in the world of the web!
Moo launched their mini-cards with Flickr on September 19th. After shipping many thousands of orders - free and paid for - to 78 countries, Moo is still small, but Global.
Stewart Butterfield, founder, CEO of Flickr writes:
FlickrBlog: "Congratulations are in order to Moo for shipping all 10,000 of the free promo card orders! That's a lot of envelopes to stuff in a very short time — I guess it was fairly predictable, but still pretty impressive that 10,000 Flickr members ordered their free ten-pack of cards in the first week (the promotion is now, sadly, over).
As for the cards themselves, I can't say it better than Cory Doctorow did on BoingBoing:
It's hard to convey just how cool-ass these cards are. They feel like a fetish object, the thick card and soft laminate finish create a great hand-feel, and they're visually stunning — playful and intensely personal.
Together with the paid 100-pack orders, that's hundreds of thousands of cards they've shipped a mere two weeks after opening their doors (we're told the cards went out to 78 countries!). They've also got a lot of happy customers, and an extremely active group going (including tons of card shots in the pool). Congratulations, Moo team!"
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